Tips for handling Customer Support questions on WhatsApp
Doing customer support is no easy task but when you have to do it also over WhatsApp, it can turn even more complicated because we unconsciously relate using this app to friendly and informal communication, which is the opposite of what you should be doing when talking to customers or
What's the difference between WhatsApp, WhatsApp Business, and WhatsApp Business API?
WhatsApp comes in 3 presentations but they can all be used for the same purpose: to communicate with people. The context of that communication is what led to the creation of these 3 flavors, and in this post, we want to help you pick the best one for your need.